Roses are one of the worlds favourite flower offering a wide range of colours and varieties to the retail and wholesale markets. This guide, and video explains how to properly prepare and condition fresh cut roses for weddings, events and everyday arrangements. 

Key Information about Roses

Availability: All Year round 

Vase life: Approx 7-14 days (dependent on variety and grade) 

Colour Range: All colours including green - no true black or blue (dyed options available) 

Family: Rosaceae

Genus: Rosa 

Fun Fact: Roses do not actually have thorns, they have prickles, sharp growths that are formed from the outer layers of the stems! 

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Watch the Video

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When Should I Order Roses?

• We recommend delivery 2-3 days before the event 
• This allows time for vital conditioning and development 
• Roses are generally reliable, but benefit from preparation time 

Step-by-step conditioning guide:

1. Carefully remove all packaging 

2. Strip any leaves that will sit below the waterline 

3. Remove outer guard petals if needed 

4. Cut 2-3cm off each stem at a sharp angle with a florist knife, secateurs or carbon blade scissors 

5. Place immediately into fresh, clean buckets of water 

6. Store in a cool, low lit environment

7. Allow roses time to hydrate fully before arranging 

Commong Problems & Solutions:

• Drooping Roses: Likely due to de-hydration or air blockages in the stem, just re-cut the stems, slit up the stems and place into fresh clean water
• Outer petals damaged: Remove the outer protective 'guard' petals to reveal the fresh blooms underneath. 
• Short vase life: Bacteria build up, incorrect environment, air blockages in the stem and other environmental conditions.  

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Who is this Guide for?

• DIY wedding customers 
• Event organisers 
• Florist 
• Anyone purchasing wholesale roses